Agradecimentos: This work was funded by grants from the São Paulo Research Foundation (FAPESP – Fundação de Amparo a Pesquisa do Estado de São Paulo) under grants 2016/14459–3, 2017/26317–1 and 2021/05454–6. The work also received support from the partnership with the Federal University of São Paulo (UNIFESP) under process number 334/2021. The corresponding author was also supported by Fundação de Amparo à Pesquisa (FAP-DF/Brazil) under the grant number 00193–00000734/2021–75. Moreover, the autthors would like to thank Ricardo J. S. Torquato from Federal University of São Paulo (UNIFESP) for technical support Ver menos

Abstract: In recent decades, a sweeping technological wave has reshaped the global economic landscape. Fueled by the unceasing forces of digital innovation and venture capital investment, this transformative machine has left a significant mark across numerous economic sectors. More recently, the emergence of 'deep tech' start-ups, focusing on areas such as artificial intelligence, nanotechnology, and biotechnology, has infused a fresh wave of innovation into various sectors, including the pharmaceutical and cosmetic industry. This review explores the significance of innovation within the cosmetics sector, with a particular emphasis on delivery systems. It assesses the crucial process of bridging the gap between research and the market, particularly in the translation of nanotechnology into tangible real-world applications. With the rise of nanotechnology-based beauty ingredients, we can anticipate groundbreaking advancements that promise to surpass consumer expectations, ushering in a new era of unparalleled innovation in beauty products Ver menos